Packaging design

THIS IS FROM http://www.thepadrino.com/2010/03/square-coke-bottle.html — NOT ME.

The Square Coke Bottle

It seems coke is unraveling a new concept that’s a little square.This bottle is made of 100% Recycled sugar cane byproducts.The bottle you see here is more collapsable than the current one though, encouraging more recycling due to ease in transport. The bottle collapses 66% smaller than its original size. You’re much more likely to hold on to a bottle for later recycling if you can carry it in your pocket.The cap is 25% slimmer than the current 20oz bottle, and 27% more efficient because of its drastically reduced footprint.The design is by CCS student Andrew Kim








Read more: The Padrino: The Square Coke Bottle http://www.thepadrino.com/2010/03/square-coke-bottle.html#ixzz1HRqBlZVD
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